XBOX HALO FSDU

XBox display stand for 'Halo' and 'Gears of War Judgement' Games

XBOX HALO FSDU

When Halo 4 was about to launch in Australia, Microsoft found that many of the major retailers had committed floor-space to other titles and platforms in terms of Visual Merchandising space. Microsoft decided to focus on JB Hi-Fi and try to maximize their ROI on a limited budget by being creative. Id8 Studio were briefed to showcase the whole Halo 4 Range in one spot for cross-promotion and up-sales.

MICROSOFT

Category

ELECTRICAL STORES

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